Author name: johny

Unlocking Success – Building a Communication Strategy

In today’s fast-paced and interconnected world, organizations face countless challenges in effectively communicating their message to stakeholders; The critical importance of building a communication strategy is a cornerstone for organizational success. Effective communication is not just a necessity; it’s the indispensable companion to organizational success, enhancing the value of products and services offered. A communication […]

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Beyond the Algorithm: The Human Edge in AI Translation’s Global Impact

The global business landscape is a vibrant tapestry, woven with threads of diverse cultures and languages. While this diversity fosters innovation and opportunity, it can also create a frustrating barrier: the inability to communicate effectively. Negotiations stall, sales pitches lose their spark, and international partnerships remain elusive, all due to misunderstandings and miscommunications. AI Steps

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DHOW Marcom Agency Sets Off for ISE 2024 Barcelona: A Journey of Discovery and Collaboration

DHOW Marcom Agency, a leading force in the ever-evolving marketing communications (marcom) landscape, recently embarked on a journey of discovery and collaboration at the prestigious ISE 2024 Barcelona event. This global gathering, recognized as the premier industry showcase for cutting-edge advancements, serves as a vital platform for marcom professionals.  ISE 2024 Barcelona provided DHOW with

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Cannes Lions honours AB InBev with 2023 Creative Marketer of the Year

  The world’s leading brewer is awarded for a second consecutive year, the only brand to achieve this in the history of the FestivalThe award recognises AB InBev’s sustained creative excellence that has driven sustainable business growth 16 March 2023 – Cannes Lions has announced that it will honour Anheuser-Busch InBev (AB InBev) as Creative Marketer of

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